Details were revealed today regarding the Video Game Business Conference program, which will take place during the Electronic Entertainment Expo (E3Expo), the Entertainment Software Association (ESA) announced today.

The conference program will be held May 9-11 at the Los Angeles Convention Center and will focus on examining next generation trends and successful business models. Workshop programs will include more than 175 video game industry experts who will explore key industry issues in the areas of business strategy, technology and creativity, and marketing analysis.

Topics of the conference will also include: secrets of the best-selling titles; management of business risk; mobile game opportunities; the integration of entertainment; and new trends in game development. In addition to conference sessions, E3Expo 2006 will offer a series of in-depth workshops and special midday sessions on Tuesday, May 9, which will provide attendees with a more in-depth look at key business issues.

For a full list of events, or to register for conferences and workshops, visit www.e3expo.com.