Vivendi Universal Games will bring multi-million album selling hip-hop superstar and entertainment icon 50 Cent to a new video game that will hit retail shelves in late 2005. [I]50 Cent?: BulletproofTM[/I], in which 50 Cent will star and provide his likeness and voice, will be unveiled at the Electronic Entertainment Expo in Los Angeles on May 18th, 2005.

“In everything I do, I play to win,” said 50 Cent. “I’m out to destroy the competition and my video game is no different. It’s a fantasy version of my life. I plan to shake up the video game world like I did the rap world ? I’m pulling no punches with my game.”

In 50 Cent’s video game 50 gets caught in a web of corruption, double-crosses and shady deals that lead him on a bloody path through New York’s drug underworld. Working with the unlikeliest of allies, the streets heat up as 50 Cent takes on the most dangerous crime families in the city, uncovering an international conspiracy with devastating implications. The streets are watching as 50 Cent blasts his way to the truth.